MEMBER

ENGAGEMENT

MEMBER ENGAGEMENT

Striving to ensure members remain respected, recognised and relevant for the future

Key objectives for 2022 in support of strategy

OBJECTIVES

Professional premiership

IMPORTANCE FOR VALUE CREATION

Perform value analyses for SMP and MiB constituencies

OBJECTIVES

  • Positive and quantifiable economical contribution
  • Represents the profession in national conversations
  • Professional premiership
  • Advocacy

IMPORTANCE FOR VALUE CREATION

Create opportunities for members to provide insights as to how South Africa’s economy can improve

OBJECTIVES

Networking opportunities

IMPORTANCE FOR VALUE CREATION

Create opportunities for members to engage with each other

OBJECTIVES

Strategic and global partnerships

IMPORTANCE FOR VALUE CREATION

Work with international peer institutes and global bodies to deliver world-class member services

OBJECTIVES

Communication

IMPORTANCE FOR VALUE CREATION

Understanding what SAICA does is key to increasing visibility and improving satisfaction

OBJECTIVES

Ensure members remain connected, enabled and supported

IMPORTANCE FOR VALUE CREATION

Engage with mid-career members to understand their professional and personal needs and how SAICA can provide support

Striving to ensure members remain respected, recognised and relevant for the future

Key objectives for 2022 in support of strategy

OBJECTIVES

Professional premiership

IMPORTANCE FOR VALUE CREATION

Perform value analyses for SMP and MiB constituencies

OBJECTIVES

  • Positive and quantifiable economical contribution
  • Represents the profession in national conversations
  • Professional premiership
  • Advocacy

IMPORTANCE FOR VALUE CREATION

Create opportunities for members to provide insights as to how South Africa’s economy can improve

OBJECTIVES

Networking opportunities

IMPORTANCE FOR VALUE CREATION

Create opportunities for members to engage with each other

OBJECTIVES

Strategic and global partnerships

IMPORTANCE FOR VALUE CREATION

Work with international peer institutes and global bodies to deliver world-class member services

OBJECTIVES

Communication

IMPORTANCE FOR VALUE CREATION

Understanding what SAICA does is key to increasing visibility and improving satisfaction

OBJECTIVES

Ensure members remain connected, enabled and supported

IMPORTANCE FOR VALUE CREATION

Engage with mid-career members to understand their professional and personal needs and how SAICA can provide support

Key initiatives to create value in 2022

COMMUNICATION ACTIVITIES

INITIATIVES
 
  • The focus was to better understand the personal and professional motivators of members aged between 45 and 55
  • Other key support initiatives included mental well-being support, specific interventions catering to the challenges experienced by female professionals, and career advice offered to younger members
  • An additional investigation of individuals aged 35–45 was conducted to determine the ideal timing for introducing new interventions to ensure they are implemented before members become aware of their need

IMPACT / DIFFERENCE MADE
 
  • The findings proved to be very insightful, confirming several SAICA initiatives as being appropriate, with additional opportunities identified
INITIATIVES
 
  • Various conferences and networking functions hosted throughout South Africa and globally were revived. These include the long-standing Spring and Summer Conferences
  • New member events, business breakfasts, golf days and a family mountain biking event, amongst others, embedded the sense of community between members
  • In addition to CEO roadshows, Member Engagement and the Standards department hosted roadshows at a district level
  • A roadshow in Australia was hosted to engage members, employers and key stakeholders

IMPACT / DIFFERENCE MADE
 
  • Chartered accountants take great pride in belonging to a community of ethical, competent, like-minded professionals. Being able to network, develop and associate with like-minded business leaders is a key hallmark of the profession and enables members to gain valuable insights and discuss best practice with thought leaders. Recently qualified members welcome young CA(SA) professionals to the Institute in a celebratory function while explaining how CAs(SA) benefit from a life-long relationship with SAICA and how to access support services and networks
INITIATIVES
 
  • The Economic Recovery Conference was hosted where members, together with key stakeholders, discussed ways to improve the economy of South Africa. The conference attracted international speakers who discussed the challenges within the country and the contribution the profession could make in leading South Africa to prosperity

IMPACT / DIFFERENCE MADE
 
  • Chartered accountants are influential in every sector within South Africa, and our collective intellectual capital can significantly contribute to a sustainable economy that provides increased employment
  • The conference resulted in a formalised economic recovery blueprint which will be used by the profession and members to drive policy and advocacy for inclusive economic growth and to inform SAICA’s strategy
INITIATIVES
 
  • Following on the development of member value propositions for the three SAICA designations which were developed in 2022, various focus groups and engagements with members were conducted to develop value analyses for the SMP and MiB constituencies

IMPACT / DIFFERENCE MADE
 
  • The analyses identified key expectations that members have of SAICA, enabling SAICA to evaluate whether the services offered are in line with member expectations. Appropriate responses are being devised to address member expectations identified
INITIATIVES
 
  • The Member Engagement team collaborates with five different Chartered Accountants Worldwide groups on a variety of subjects. These include general engagement, mental well-being, and diversity and inclusion

IMPACT / DIFFERENCE MADE
 
  • The platforms allow SAICA to share resources and to gain access to the best practice of other institutes worldwide. Members benefit by receiving world-class, proven products and services without the associated development costs
INITIATIVES
 
  • Member Engagement supports over three dozen member-led committees throughout the world, enabling an intimate understanding of member requirements, their business practices, the changing professional landscape, and the support that is needed to enhance the profession

IMPACT / DIFFERENCE MADE
 
  • Members receive support that is relevant to their work, their careers, and the industry and country they operate in. Keeping close to members allows SAICA to support members in the manner they expect

Key initiatives to create value in 2022

COMMUNICATION ACTIVITIES

INITIATIVES
 
  • The focus was to better understand the personal and professional motivators of members aged between 45 and 55
  • Other key support initiatives included mental well-being support, specific interventions catering to the challenges experienced by female professionals, and career advice offered to younger members
  • An additional investigation of individuals aged 35–45 was conducted to determine the ideal timing for introducing new interventions to ensure they are implemented before members become aware of their need

IMPACT / DIFFERENCE MADE
 
  • The findings proved to be very insightful, confirming several SAICA initiatives as being appropriate, with additional opportunities identified
INITIATIVES
 
  • Various conferences and networking functions hosted throughout South Africa and globally were revived. These include the long-standing Spring and Summer Conferences
  • New member events, business breakfasts, golf days and a family mountain biking event, amongst others, embedded the sense of community between members
  • In addition to CEO roadshows, Member Engagement and the Standards department hosted roadshows at a district level
  • A roadshow in Australia was hosted to engage members, employers and key stakeholders

IMPACT / DIFFERENCE MADE
 
  • Chartered accountants take great pride in belonging to a community of ethical, competent, like-minded professionals. Being able to network, develop and associate with like-minded business leaders is a key hallmark of the profession and enables members to gain valuable insights and discuss best practice with thought leaders. Recently qualified members welcome young CA(SA) professionals to the Institute in a celebratory function while explaining how CAs(SA) benefit from a life-long relationship with SAICA and how to access support services and networks
INITIATIVES
 
  • The Economic Recovery Conference was hosted where members, together with key stakeholders, discussed ways to improve the economy of South Africa. The conference attracted international speakers who discussed the challenges within the country and the contribution the profession could make in leading South Africa to prosperity

IMPACT / DIFFERENCE MADE
 
  • Chartered accountants are influential in every sector within South Africa, and our collective intellectual capital can significantly contribute to a sustainable economy that provides increased employment
  • The conference resulted in a formalised economic recovery blueprint which will be used by the profession and members to drive policy and advocacy for inclusive economic growth and to inform SAICA’s strategy
INITIATIVES
 
  • Following on the development of member value propositions for the three SAICA designations which were developed in 2022, various focus groups and engagements with members were conducted to develop value analyses for the SMP and MiB constituencies

IMPACT / DIFFERENCE MADE
 
  • The analyses identified key expectations that members have of SAICA, enabling SAICA to evaluate whether the services offered are in line with member expectations. Appropriate responses are being devised to address member expectations identified
INITIATIVES
 
  • The Member Engagement team collaborates with five different Chartered Accountants Worldwide groups on a variety of subjects. These include general engagement, mental well-being, and diversity and inclusion

IMPACT / DIFFERENCE MADE
 
  • The platforms allow SAICA to share resources and to gain access to the best practice of other institutes worldwide. Members benefit by receiving world-class, proven products and services without the associated development costs
INITIATIVES
 
  • Member Engagement supports over three dozen member-led committees throughout the world, enabling an intimate understanding of member requirements, their business practices, the changing professional landscape, and the support that is needed to enhance the profession

IMPACT / DIFFERENCE MADE
 
  • Members receive support that is relevant to their work, their careers, and the industry and country they operate in. Keeping close to members allows SAICA to support members in the manner they expect